IntelliAM Case Study
IntelliAM is an innovative UK tech company powering a new industrial revolution. Many of the world’s biggest manufacturers, including half of the world’s top 10 food and drinks producers, use IntelliAM’s machine learning and AI solution to tap into billions of manufacturing data points to boost productivity and reduce operating costs.
Brief
After floating on the Aquis Stock Exchange Growth Market in summer 2024, IntelliAM required corporate PR services to raise its profile with stakeholders and communicate the potential of AI and machine learning within manufacturing.
IntelliAM sought professional support communicating with media, investors, regulatory bodies, politicians, its supply chain, customers, and current and future employees.
Our Activity
Altitude provided a set of energetic, ambitious key messages for consistent use across PR/comms/marketing. We identified key stakeholders and influencers and developed a proactive PR strategy and month-by-month plan to meet business and marketing objectives. We work as an integral part of IntelliAM’s wider marketing team implementing the strategy and advising on reputation.
Results
In the first month of working with IntelliAM, we redrafted technical web content, secured and wrote thought leadership opportunities for two of IntelliAM’s most important trade titles, supported the production of marketing collateral. We continue to implement the PR strategy and provide ongoing high-level PR consultancy.
