We’re passionate about the places where we both live and work. That’s just one of the reasons we enjoy working with clients in the construction and property sectors – helping them tell their stories, gain a share of voice on pertinent topics, and build trust and credibility among stakeholders.

In today’s digital landscape algorithms dictate visibility, relevance, and trustworthiness.

But it’s no longer just a question of, “How do I rank on Google?” Instead, your question needs to be, “How can I make sure my business or brand is part of the conversation AI search engines rely on?”

To shed light on our approach and expertise, each month, we sit down with a different member of our team to discuss their journey, standout campaigns, perspectives on the evolving PR landscape, and more.

Next up, it’s Jane Whitham, Director at Altitude.

In the property sector, developers often dominate the media spotlight, leaving other crucial players – such as architects, construction contractors, structural engineers, M&E specialists and leasing agents – in the shadows.

At Altitude, we make it our mission to ensure these vital businesses get the recognition and brand awareness they deserve. 

To shed light on our approach and expertise, each month, we sit down with a different member of our team to discuss their journey, standout campaigns, perspectives on the evolving PR landscape, and more.

First up, it’s Amy Allard, Senior Account Manager at Altitude.

We’re proud to call Sheffield home and play a leading role in helping to promote the region and its innovative businesses.

But what really excites us is the future.

We’re proud to call Sheffield home and play a leading role in helping to promote the region and its innovative businesses.

But what really excites us is the future.

Starting, or changing the conversation, is what we do best at Altitude.

During the past month we’ve been working closely with two remarkable organisations – British Glass and IntelliAM.

The Prolific North Top 50 PR Agencies in the North list is out….and we’re placed sixth along with Counter Context.

The experts at Altitude have compiled a list of the most useful PR terms to help you navigate the industry. Click through to see the terms explained.

Altitude increasingly collaborates with businesses and organisations to mentor and upskill in-house teams

Your exact approach to PR will depend on the needs of the business and what you want to achieve. However, there are still several hallmarks of a good PR strategy that you can follow to get the most out of your efforts. 

Creating an effective brand communication strategy can be time-consuming and challenging. Learn how to create one in 6 simple steps. 

Winners at the PRCA Dare Awards 2024

Corporate PR is a key part of any business strategy. It can result in greater stakeholder engagement, increased brand credibility, and generated awareness. However, many business owners struggle to understand what it is, and how it differs from other PR strategies. So, what is corporate PR?

It’s often said that the first bite is with the eye and despite being a words-driven consultancy, we must agree.

Perception is everything in both the PR industry and in business.

Discover PR campaigns in this in-depth guide by Altitude PR. Learn how to shape public perception, engage with media, and communicate your message to achieve your PR goals.

In this blog, we’ll discuss PR stunts and their impact, and present a curated selection of the top 10 most remarkable examples. These will showcase the ingenious ways brands have captured attention, generated attention, and left a lasting impression on the world.

Whilst investing in PR makes sense for a lot of organisations and can act a powerful tool to enhance visibility, credibility, and public support, charities – regularly operating within constrained budgets – may find themselves weighing the potential benefits against the immediate needs of their core programs and services.

Last week our team took on St Luke’s Abseil Challenge to help support our client St Luke’s – Sheffield’s Hospice raise money to support their patients.