Creating an effective brand communication strategy can be time-consuming and challenging. Learn how to create one in 6 simple steps. 

Now and again a clever PR campaign stops us in our tracks. We’re so impressed by this campaign we wanted to share it. It’s also incredibly timely seeing as England's women play Colombia at the weekend.

Marketing and PR are essential for non-profit organisations, but many don’t give them the time of day. If you want to have an impact, whether environmentally or socially, you must invest time in crafting and sharing your message.

In today's fast-paced business environment, there are many terms to be aware of. One term you may come across is B2B PR, but what exactly does it mean, and why should you care?

In this article, we look at why media training is important when acting as a company spokesperson, and how effective training can boost your success!

A press release aims to pique the interest of a journalist or publication. Think of it like a fishing expedition. You are looking for a bite, and the press release is your bait.

One of the golden rules for realising ambition is to surround yourself with similarly ambitious people.

Do you need PR? If you place customers or stakeholders at the heart of what you do (and who doesn’t?) then the answer is most certainly YES.

Good PR helps you be at your customers’ side. That’s newsletters, media relations, attention-grabbing and sharable social media, and memorable events.